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Tag: consumer

How To Build The Best-Fit Conjoint Analysis In 7 Simple Steps

Posted By: Andrej Pivcevic 2. September 20184. September 2018

5/5 (2) A conjoint analysis step by step guide.   Constructing a conjoint analysis is not as difficult, as it might seem. As we described in one of the previous …

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Introduction To Conjoint Analysis

Posted By: Andrej Pivcevic 2. September 20182. September 2018

5/5 (3) Understanding, optimizing and predicting decisions   Conjoint Analysis is a collection of methods based on judgment data to understand people’s preferences and decisions. Judgment data refers to data …

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